New Lifestyle Brand, LETTSGO, Launches in Style at Finnleys’ Newly Expanded Gulch Location

One-of-a-kind Nashville apparel brand, LETTSGO, launches its brand at Finnleys’ newly expanded Gulch location, home of Nashville’s Candy Hearts Mural

Nashville, TN, (July 1, 2022) – Nashville-based apparel brand, LETTSGO, will launch in style with an expansion celebration event at Finnleys’ newly expanded Gulch location at 601 8th Ave. S., Nashville, TN 37203 on Saturday, July 16 from 12 p.m. to 4 p.m. The event is open to the public and will feature live music by Hayley Payne, special treats from Christie Cookies and Fluff Gourmet Cotton Candy, cute ‘dos by BraidBabes, photo-worthy activations, including Dolly the Car at the Candy Hearts Mural, and free swag bags worth $75 in retail value to the first 15 guests.

After a few challenging years filled with uncertainty and adversity, LETTSGO’s founders decided the world needed a bit more levity – and what better way to showcase their important message than through apparel. LETTSGO’s collections include spunky graphic tees, comfy sweat sets, and playful accessories and gifts that are designed to remind people not to take life too seriously and just Let That Sh*t Go.

“LETTSGO is more than just a feisty phrase on a t-shirt. It’s an attitude,” said Cora Welsh, LETTSGO’s brand manager. “It’s so easy to let the craziness in the world affect your mood -- I do it every day -- but LETTSGO is a reminder that you’re not alone in that, and it’s not all yours to carry. Instead of letting things wear and weigh you down, you can take a breath, and let that shit go!”

The brand launch coincides with the grand reopening celebration of Finnleys’ Gulch location, which expanded its footprint -- nearly tripling the size of the store -- to provide shoppers with an even better in-store shopping experience.

LETTSGO’s collection is launching exclusively at Finnleys’ stores and is now available online at or at any of Finnleys’ store locations throughout Middle Tennessee. For more information about LETTSGO, visit For more information about Finnleys, visit


We all get weighed down by life. That sh*t can get heavy, but you don’t have to carry it all. After a few *challenging* years filled with uncertainty and adversity, we decided the world needed a little more levity – we launched LETTSGO in 2022 with a collection of spunky graphic tees, comfy sweat sets, and playful accessories designed for the confident, cool, and carefree in all of us. Join our bold and brazen collective and Let That Sh*t Go! For more information, visit


Finnleys offers a wide selection of trendy fashion pieces online and from its three Middle Tennessee locations in Franklin, 12 South and The Gulch. Our stores, named after owner Dawn Craig’s daughter, Finnley, are designed to deliver exceptional customer experiences and help them express their sense of self through style. For more information, visit